Become a Member

TL-MODA supports minority-owned Toyota and Lexus dealerships, inviting eligible Dealer Principals to join a powerful network and unlock growth opportunities.

Exclusive Resources to Elevate Your Dealership

Benefits

At the Toyota Lexus Minority Owners Dealership Association (TL-MODA), our mission is to empower and advocate for minority dealership owners by providing resources, strategic partnerships, and a unified voice. We’re dedicated to advancing representation in the automotive industry, fostering connections, and building a more inclusive, community-focused future.

A Voice at Corporate

TL-MODA provides a direct line to corporate leaders, enabling members to share insights on policies and practices that shape their businesses. Members connect with factory management, marketing leaders, and advisory councils, ensuring your voice is heard and valued.

Business Development Programs

Our comprehensive programming offers insights and educational events throughout the year, often featuring industry experts. These sessions cover timely topics relevant to minority-owned dealerships, enhancing your skills and competitive advantage.

Community Engagement

TL-MODA empowers members to make a positive impact in their communities, offering avenues to give back and support local initiatives. Membership reflects a commitment to diversity, inclusion, and meaningful community contributions.

Knowledge & Networking

Forge connections with fellow dealers, factory executives, and community leaders. TL-MODA’s events create opportunities for members to share best practices, explore innovative ideas, and grow together within a supportive network.

Public Policy Partnership

We advocate for minority dealerships by partnering with industry organizations like NAMAD and engaging with key policymakers. TL-MODA champions initiatives that drive progress and inclusion across the industry.

Hear What Members are Saying

Carlos Liriano

Lost Pines Toyota

The relationship TL-MODA has with decision-makers is priceless.

Mario Hernandez

Teton Toyota

Every program I’ve attended has top-notch speakers and relevant topics that make me better at my job and better able to serve my team and customers.

Julie Herrera

Toyota of Cedar Park

TLMODA has welcomed me with open arms, turned my vision towards future possibilities, and given me valuable contacts through the meetings I’ve attended…I know that being a member of TLMODA will help bring out the best of me as an owner.

Taseer Badar

Toyota of Fort Walton Beach

I love being a part of TL-MODA. For me, the number one benefit of TLMODA membership is the smaller breakout sessions and the opportunity for direct conversations with Toyota’s leadership at the annual conferences that give us a voice.

Lori Bean

Kendall Toyota, West Kendall Toyota, Lexus of Kendall, and Lexus of West Kendall

I thank TL-MODA for their unwavering belief in my business and in me as a female minority dealer for getting the word out about our dealerships. The organization’s support helps me push boundaries as we strive to expand and diversify our workforce. Although we are all competitive, we can all agree that providing pathways for women in the automotive field is good business. I am grateful for my partnership with TLMODA, and I look forward to celebrating many more milestones together.

Irving Matthews

Toyota of Gladstone

TL-MODA offers me a great networking opportunity to spend time and share thoughts with other Toyota dealers and an excellent support system for us. They work closely with the manufacturer to provide assistance to help us grow the dealer portfolio as well as assure the minority dealer portfolio is performing well, such as offer training opportunities that we typically wouldn’t get if we were out there on our own.

Winston Pittman, Sr.

Chatham Parkway Lexus, Chatham Parkway Toyota, and Hilton Head Lexus

For me, the greatest part of being a member of TL-MODA is the satisfaction of seeing other people do well. I already had my dealerships when TL-MODA began—I haven’t gotten any more—but giving back, growing minority dealers, and seeing other minorities succeed keeps me involved.

Highlights from Member Only Experiences

How to Become a Member

Confirm Your Eligibility

TL-MODA membership is open to Toyota and Lexus dealers whose Dealer Principal is an ethnic minority with at least 15% ownership, plus the potential to reach 50% ownership within 5-7 years. Corporate sponsors committed to our mission are also invited to join.

Explore Member Benefits

Discover the unique advantages of TL-MODA membership from networking with industry influencers to accessing growth-focused programs and advocacy that elevate your dealership’s impact.

Connect with Our Team

Interested in learning more? Our team is here to guide you through the membership process and answer any questions about joining TL-MODA.

Submit Your Interest Form

Complete the brief form below to express your interest. Once received, our team will reach out to discuss next steps and help you begin your TL-MODA journey.

Reach Out to Us

Hearing from you is important to us. Fill out the form below and we will get back to you as soon as we can.